Generate Media Button

The Generate Media button toggles between chat mode and media generation mode, giving you access to AI-powered video and image generation tools.

Where to Find It

The Generate Media button is located in the Composer toolbar, to the right of the web search button.

What It Does

Chat Mode (Disabled)

When Generate Media is off:

• Standard chat interface

• Text input for conversations

• File uploads work normally

• AI assistant responds to questions

Media Generation Mode (Enabled)

When Generate Media is on:

• Model Selector appears - Choose video or image models

• Media Settings Pills appear - Aspect ratio, resolution, duration, audio

• Generation controls become active

• Interface optimized for media creation

How to Use

Enabling Generate Media

1. Click the Generate Media toggle/button in the composer

2. Media controls appear above the text input

3. Select your model from the model selector

4. Adjust settings (aspect ratio, duration, etc.)

5. Enter your prompt and generate

Disabling Generate Media

1. Click the toggle again to return to chat mode

2. Media controls hide automatically

3. Standard chat interface returns

Media Settings

When Generate Media is enabled, you'll see:

Model Selector

• Video Models: Sora 2, Veo 3.1, Seedance 2, Kling, Hailuo, Wan 2.7, etc.

• Image Models: Flux 2 Max, GPT Image 2, Nano Banana Pro, etc.

• Video-to-Video: SAM 3, Kling VFX, LTX Reshoot (when video attached)

Aspect Ratio Pills

• 16:9 - Landscape (YouTube, general video)

• 9:16 - Vertical (TikTok, Instagram Reels, YouTube Shorts)

• 1:1 - Square (Instagram posts)

• 4:3 - Classic/vintage look

• Click the chevron up to expand the menu to see more options (options vary per model)

Resolution Settings

• 720p - Faster generation, lower cost

• 1080p - Standard quality (most models)

• 4K - Highest quality (Sora 2 Pro, Veo 3.1)

Duration Settings (Video Only)

• 4 seconds - Quick clips, social media

• 8 seconds - Standard length (most models)

• 10 seconds - Longer clips (Kling, Sora)

• 12 seconds - Maximum (Sora 2 only)

Audio Toggle (Video Only)

• Enable - For models that support audio (Veo 3.1, Kling 3.0)

• Disable - Silent generation (add audio in post)

Automatic Mode Detection

The Generate Media interface automatically adapts:

Text-to-Video

• No images attached → Text-to-video models available

• Enter text prompt → Generate video

Image-to-Video

• 1 image attached → Image-to-video models available

• Enter motion description → Animate the image

Transition Mode

• 2 images attached → Transition models available

• Describe camera movement → Create smooth transition

Video-to-Video

• 1 video attached → Video editing models available (SAM 3, Kling VFX, etc.)

• Enter edit description → Modify the video

Workflow Examples

Example 1: Generate a Video

1. Enable Generate Media

2. Select video model (e.g., Veo 3.1)

3. Set aspect ratio (e.g., 16:9)

4. Set duration (e.g., 8 seconds)

5. Enable audio (if desired)

6. Enter prompt: "A cinematic shot of a mountain range at sunset."

7. Click Send or press Enter

8. Wait for the generation to complete

Example 2: Create an Image

1. Enable Generate Media

2. Switch to image mode (if needed)

3. Select image model (e.g., Flux 2 Max)

4. Set aspect ratio (e.g., 1:1)

5. Enter prompt: "A modern coffee shop interior, warm lighting."

6. Click Send

7. Image appears in the chat

Example 3: Animate an Image

1. Upload an image first

2. Enable Generate Media

3. Image-to-video models automatically appear

4. Select model (e.g., Veo 3.1)

5. Enter motion description: "Slow push-in with camera movement."

6. Generate

Tips for Best Results

1. Start simple - Basic prompts work well, then iterate

2. Be specific - More details = better results

3. Match model to use case - See model comparison guides

4. Adjust settings - Different aspect ratios and durations affect output

5. Iterate - Generate, review, refine, regenerate

Troubleshooting

"Generate Media button doesn't appear.r"

• Check you're in the Composer area (bottom of panel)

• Verify the panel is fully loaded

• Try refreshing Premiere Pro

"Media settings don't show."

• Ensure Generate Media is enabled (toggle should be on)

• Check you have a valid Fal.ai API key

• Verify you have credits in your Fal.ai account

"Model selector is empty."

• Checkthat your Fal.ai account has sufficient credits

• Verify the API key is correct. The y configured

• Some models may have temporary availability issues

"Generation fails"

• Check your Fal.ai balance

• Verify internet connection

• Try a shorter prompt or different model

• Check model-specific requirements

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Next: Learn about the Frame Capture Button to export frames from your Premiere Pro timeline.